The new product by Rare Beauty is called Fragrance Layering Balm The range expands
If there’s one brand that truly understands trends and the needs of its audience, it’s Rare Beauty. The brand proves it once again by expanding its sensorial universe with the launch of the Fragrance Layering Balm, a balm designed to personalize the fragrance experience and perfect for layering. With its silky, lightweight texture, the balm is made to blend seamlessly into the skin, leaving a soft-touch finish that absorbs quickly. It acts as a fragrance booster, amplifying the scent through body heat and enhancing its aromatic notes.
Fragrance Layering Balm, Rare Beauty’s latest release in Selena Gomez’s words
For Selena Gomez, every fragrance is a story. That’s why the Fragrance Layering Balm was created to turn the act of wearing perfume into something intimate, creative, and deeply personal. “These layering balms make fragrance personal and fun,” says Selena. “I love using them to match my scent to my mood, they completely change how a fragrance is experienced, adding a soft dimension.”
The scent profiles of Rare Beauty’s new balm
Available in four distinct scent profiles, each one crafted to evoke a different vibe, this balm lets you layer and reinvent your signature fragrance:
- Floral, Peony Blossom: refined and romantic, a delicate bouquet of peony, freesia, and floral musk for a soft, feminine touch.
- Amber, Vanilla: warm and rich, a comforting blend of vanilla, candied amber, and bergamot.
- Fresh, Bergamot: vibrant and energizing, with bursts of bergamot, green tea, and cedarwood for a bright and airy finish.
- Woody, Oak: bold and deep, with earthy notes of oakmoss, patchouli, and dry woods—perfect for lovers of strong, grounded scents.
The packaging
The Fragrance Layering Balm comes in a sleek, pocket-sized tube, perfect to keep on hand for quick fragrance touch-ups throughout the day. Just scoop a small amount with your fingers and apply to pulse points (behind the ears, on the neck, wrists, or inner elbows) to activate the notes with your body heat. A simple step that unlocks a whole world of scent possibilities: layer, play, and create your own custom fragrance.