The perfect jewelry trends for summer 2025 Between marine inspirations, bright colors, flowers and lucky animals
During our childhood, we all shared a "canon event": from Disney princesses to the Winx and Barbie movies, at some point our eyes sparkled at the sight of shimmering chokers, cabochon-stone tiaras, and earrings of every kind. We dreamed of wandering around the house adorned with these pieces, and that's where a true passion was born. Now as then, we’re always on the hunt for the perfect accessories for every occasion, always ready to update the inventory of our personal treasure chest, just like Ariel the little mermaid. In the collective imagination, ocean-inspired jewelry evokes mystery, a magical power born from the depths and shaped by ancient laws of nature. Let’s face it: we all wanted to wear Emma, Rikki, and Cleo’s necklace from H2O. But it’s never too late to find the summer jewelry that speaks to who you are.
Jewelry trends for summer 2025
Jewelry inspired by the underwater world
From seahorses to shells to starfish: Bi Silver’s new ear cuffs are the ultimate wild card to upgrade your summer outfits. These earrings wrap around the entire ear and, thanks to their innovative design, can be worn without a piercing. Ideal for pairing with a minimalist look, such as a long monochromatic dress. Let your fingers be embraced by the octopus ring by L’Ami Rouge in 925 silver, whose long tentacles add elegance to a sea-colored manicure. Turtles are symbols of good fortune. Something Gerardo Sacco knows well, having dedicated an entire collection to them, with a nod to sustainability. Turquoise, Murano glass, and coral red dominate Pandora’s new summer collection, featuring marine flora and fauna like dolphins. Create your own combinations of bracelets and necklaces to wear wherever you go.
Swarovski also embraces the ocean theme with its Spring/Summer collection, especially the Acanthocardia tuberculata, also known as the "heart shell." From dangling earrings to princess-inspired charms and rigid bracelets, the Idyllia collection is ideal for a refined evening look. Style your hair in a loose braid or high ponytail: let the shells shine! But what is a shell without its pearls? Atelier VM’s newest piece, the Week Necklace, is a tribute to the passage of time, crafted in 18kt gold and adorned with iridescent pearls, each one representing a day. If you're more into hair clips and pins, no worries: the Mermaidcore-style marine collection by Bijou-Brigitte won't let you down.
Jewelry inspired by the surface: flowers, animals & eastern vibes
If the ocean isn't quite your natural element and you prefer life on land, don’t worry, we’ve got you covered. Just like Hawaiian Barbie, a flower necklace is a must-have for your beach parties. We've talked about orchids before, and now they’re blooming everywhere, from big brands to local artisans. Just take Shanti Mi’s enameled orchids, or Stradivarius’s fabric and resin variations. Planning a safari trip this summer? Then Amabile’s latest collection will transport you straight to the savannah. From pink to green, silver to gold, its elegant minimalist animal shapes - elephants, tigers, giraffes - invite you to embrace your wild side. Picture yourself in a military-inspired look, ready to hop on a jeep. Still debating that trip to Marrakech your friends keep pushing? Can you blame them? Moroccan jewelry,with its bold golds and vibrant colors, is trending big for Summer 2025. While you're still deciding on flights, check out Raissa Russi’s Mediterranea brand, born from a love of open-air markets.
Artisan Ilaria Speranza also knows how to craft pieces that shimmer at sunset, customizable with stones in your favorite hues. Speaking of travel, a new aesthetic has emerged: Ibiza-Core, defined by vibrant, electric colors like Aperol Spritz orange. Lil Milan’s capsule Summer X Sempre nails this vibe. The Ancora Tu necklace, made with a fuchsia cord, features a pearl clasp and a colorless sapphire set in 9kt yellow gold. Each piece celebrates the kind of summer love stories that last forever. So really, no excuses: your 2025 summer is meant to sparkle with jewelry trends, glittering tanning sprays, and memories that shine.