"DoDo's Tales" is the DoDo nss edicola and nss g-club's project for a special summer

What are a Chameleon-shaped DoDo charm and a Hummingbird-shaped one doing around a fully set table while Hibiscus listens in? We can only imagine—and that's exactly what we did, together with DoDo. The brand's charms become the stars of three little scenes. One is set on the beach, where we see Chameleon and Parrot lounging on deck chairs under the watchful eye of Frog. The second takes place in a beauty salon, full-on nss g-club style, featuring Hibiscus, Frog, and Parrot. The third, finally, happens around a pizza in a piazza. Three summery situations—open to interpretation and imagination, yet familiar and relatable—letting DoDo express what we wish for from our summer, just like we do when we choose which charms to wear on our wrist. And that’s not all.

The DoDo's Tales Project and Events in Milan with nss edicola

From that imaginative spark comes DoDo's Tales, a special project that materializes not only in a must-see fanzine (created in collaboration between DoDo, nss g-club, and nss edicola) that brings back memories of our teenage summers, but also in an event full of surprises. With quizzes, personality tests, photo-stories, and of course horoscopes, those who wanted to dive into the DoDo summer joined us at nss edicola in Piazza Bruno Buozzi, Milan—which got a fresh new look for the occasion. On May 27, from 8:00 to 10:00 PM, the community danced to the beats of Sebastian Heredia and Irene Chiaramonti.

DoDo’s New Capsule Collection: “Colors of Nature”

The new DoDo capsule collection featured in the fanzine is called "Colors of Nature" and includes exclusive charms celebrating the beauty of exotic flora and fauna. Each piece is crafted in 9K rose gold and enriched with colorful enamels designed to capture the essence of each subject. One standout is the Frog charm, enameled over 9K rose gold and accented with three orange sapphires for an eye-catching glow. The collection is completed by the Flamingo charm, created as part of a special collaboration with WWF.

The New Bracelets

That’s not all: DoDo is also launching two new bracelets inspired by the "Colors of Nature" collection, made from recycled plastic. The colors—drawn from the vibrant hues of the parrot (green) and the hummingbird (purple)—are paired with a versatile design available in sizes from S to 3XL, to suit every wrist and every style. "Colors of Nature" invites us to be swept away by the vibrancy of the tropics and to be bold with accessories that tell a story of energy and personality—perfect for those who want to stand out and embrace summer with flair.

Photographer Lorenzo Venturini
Set Designer Elena Papageorghiou
Ph. Assistant Caterina Colapietro