The bob strikes again Long or short, it’s the hairstyle that never goes out of style

There’s one haircut that manages to withstand every wave of trends, always returning to seduce us with its clean, sharp lines: the bob. We’ve seen it on the Fall-Winter 2025/2026 runways - from Prada’s tousled version to Blumarine’s grunge take - but also all over Instagram and TikTok, where content about the glass bob, French bob, and related cuts rack up millions of views. Sleek and straight or deliberately messy, this chameleonic haircut, capable of reinventing itself year after year, is officially back to make us dream again.

The history of the bob: a timeless symbol of freedom

Today, whenever we want to embrace change, we rush to cut our hair as a sign of breaking away from the past. A gesture not so different from that of the flapper girls of the 1920s, who, with their short bobs, defied social conventions and freed themselves from imposed norms. Much more than just an aesthetic choice, over the years the bob has framed the faces of powerful women - Anna Wintour and Victoria Beckham, for example - turning it into not only a symbol of elegance, but a true expression of girl power.

Even as it continues to evolve, changing in styling, texture, and length, the bob has never lost its core essence. Every time it returns, it carries the same quiet strength it had decades ago: cutting to start again. And, inch by inch, that’s exactly what makes it a timeless classic.

Fall-Winter 2025/2026 trends: the "confidence haircut"

Today, the bob reinvents itself once again: it’s the power cut of Zendaya, the soft bob of Hailey Bieber, and the shaggy cut of Jenna Ortega. On TikTok, it’s called the confidence haircut, because just a few centimeters off are enough to change your attitude and instantly feel more self-assured. After years of XXL lengths and beachy waves, there’s a collective desire to cut it short to feel lighter, bolder, and more contemporary. The 2025 bob is fluid, versatile, adaptable: it can be sleek and graphic or natural and slightly undone, as if air-dried, but with a finish that’s meticulously refined.

The coolest haircut of all time this year doesn’t follow any rules: it’s neither short nor long, stiff nor soft, it lives in that zone of freedom that escapes definition. A cut that moves with the rhythm of your days and moods, able to transform with a simple gesture, following the natural flow of whoever wears it. For those seeking inspiration, the 2025 bob variations range from the liquid bob, glossy and compact like glass, to the wet bob, with its bold, wet-look finish. The choppy bob returns with feathered ends and uneven texture, while the mini bob, cut just below the ears, is this season’s runway favorite. For those who love versatility, the lob remains a timeless option: elegant, easy to style, yet with that sophisticated touch that never gets old.

Who does the bob suit best?

The beauty of the bob? It suits everyone. Hairstylists often describe it as a haircut that enhances personality, not face shape. Customizing it based on individual features is key: those with oval faces can experiment with any length, from the blunt bob to the softer lob, while round faces achieve better balance with slightly layered ends. For square faces, soft lines and subtly thinned strands help soften the angles; and for longer faces, light bangs or a fuller bob on the sides create perfect proportion.