The time has come to say goodbye to the milkmaid dress Is the recession dress par excellence about to be dethroned?
The term "milkmaid dress" comes from the resemblance of this highly coveted garment to the traditional clothing worn by women working on dairy farms. This piece - characterized by a ruched or gathered bodice and puff sleeves - recalls a time when women were known for working in dairies, particularly milking cows. You know what we’re talking about, right?
For yet another summer in a row, this dress is trending, especially on TikTok. Whether it’s for a night out, a city stroll, or a beach day, the milkmaid dress seems to be the go-to. And if even Kendall Jenner is a loyal fan of the style, maybe the hype starts to make sense. As if that weren't enough, it also seems to be considered very sexy by men. Maybe because it’s a trope that’s been overused in romantic stories? We’ve read it a million times: the charming nobleman notices the poor but stunning milkmaid working under the sun with flawless skin, and so begins the forbidden affair. Louisa May Alcott and Emily Brontë did the rest.
Why are we suddenly returning to these aesthetics? There are multiple theories. Some talk about the recession indicator, others mention trad wives, or the worrying return of conservatism, traditional lifestyles and the cottagecore trend. Lorynn Divita, professor of design and apparel merchandising and author of Fashion Forecasting, offers a different view: "It’s a stark contrast to the chaos we’re currently living in, it’s a calm and soothing aesthetic, and I understand why people gravitate toward it." But what if we want something else?
Milkmaid dress alternatives for Summer 2025: Two-piece sets
Reformation - Mika two piece
A great alternative for those who want to show off their legs. This two-piece set keeps the puff sleeves typical of the milkmaid dress while offering a more elegant and chic vibe. A look that merges Blair Waldorf and Maddy Perez. Thanks to the button-down front, you can adjust the neckline depending on how much you want to show.
Reformation - Anatolia linen two piece
For those who prefer a longer cut, sweetheart neckline, and corset-style top, this linen set might be the perfect replacement. It brings a rich tourist kind of vibe when paired with a wide-brimmed hat and sunglasses, or works great for a night out in the city with gold hoop earrings and a nice glass of wine.
Meshki - Alessio scalloped linen top & skirt
Cut in all the right places, with scalloped edges, this silhouette highlights the waist and especially the neckline.
Japandi Style (Japanese + Scandinavian)
The minimalist and functional design of Scandinavian style meets the refined elegance and natural materials of Japanese aesthetics. Defined by neutral palettes, natural fabrics like linen and silk, and an emphasis on quality and craftsmanship, Japandi style is the perfect milkmaid dress alternative. Silhouettes are clean, details are minimal, and the focus is on creating a wardrobe that is timeless and comfortable.
Deji Studios - Round halter dress
A short dress with a round V-neckline and adjustable neck ties. Featuring visible central ruching on the front created by inner elastic bands, allowing you to tighten and customize the fit. Simple, but perfect for any occasion.
Deji Studios - Double layered dress
In the same aesthetic but with more length, this layered sundress is ideal for those who love layering even in summer. The adjustable ties help cinch the waist: with or without heels, it’s the perfect summer dress to stand out from the crowd.
Dresses with Ruffles
Sister Jane - Aster dress
For those who can’t give up the femininity and vintage charm of a milkmaid sundress, ruffled and flounced models are the way to go. Sister Jane is a preppy brand that—through Peter Pan collars, delicate pleats, and lace details—offers a fun and alternative take on the look.
Topshop - Maxi dress with puff sleeves
If you want volume but still prefer to highlight your waist, this dress combines a pleated skirt with a clean and minimal top.
& Other Stories - Pink dress
A personal favorite for anyone wanting to stay true to the classic strappy summer dress that hugs the waist just right. This modern take on the pinafore dress doesn't fall straight but enhances all the right curves.