Brown Pencil Theory is the secret to flawless (and fast) makeup How a brown pencil can become the best ally in our makeup routine

In the era of lip combos and blended eye looks that we scroll through (and recreate) every day thanks to social media, eye and lip pencils have become an essential cosmetic in every makeup bag. Whether you prefer a soft-goth look, as suggested by the latest trends, or you want to embrace a minimal and effortless aesthetic for a little longer, these precious allies are the key to achieving a noteworthy result on any occasion. Confirming their expressive power and functionality is the brown pencil theory, a hack that truly promises to revolutionize the way we do our makeup.

What is the Brown Pencil Theory for face, eye and lip makeup

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Designed to meet the needs of those who are still beginners with blending techniques and colors, but also extremely effective whenever you don’t have your everyday must-have makeup products on hand, the brown pencil theory can become the ultimate secret trick for achieving flawless face, eye or lip makeup in just a few simple steps. Already tested and approved by make-up artists and leading TikTok content creators, this “theory” celebrates the versatility of the brown pencil as the one and only product needed to create a full-face makeup look. Used as eyeshadoweyeliner, or simply on the lips to define and sculpt their shape, this cult product proves to be a true evergreen, capable of withstanding every passing trend. It allows anyone to achieve an impactful on-the-go makeup look, saying goodbye to any beauty drama.

How to use a brown pencil according to the Brown Pencil Theory 

If you’re curious about the potential of the brown pencil theory and want to try it in your daily makeup routine, all you need to do is follow a few simple steps. First, choose a pencil with a soft tip that is, above all, easy to blend on every area of the face where you plan to apply it. Another key factor not to overlook is selecting the most suitable shade of brown: remember that cool-toned browns are ideal for creating delicate and natural contouring on the eyes and face, as well as for drawing fake freckles on a natural base. On the other hand, warmer brown tones with a matte or slightly sheer finish can help warm up and brighten the complexion, much like a classic bronzer. If you plan to use a creamy jumbo pencil as eyeshadow, be sure to prep the eyelid with an eye primer, making the product easier to apply and blend. Once you’ve achieved your desired look, set everything with a light mist of fixing spray or a dusting of loose powder, ensuring the pigments remain intact, vibrant and, above all, long-lasting.