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The unforgettable Sanremo looks

Dresses and beauty that we still want to wear today. And, no, Belen's outfit is not included.

The unforgettable Sanremo looks Dresses and beauty that we still want to wear today. And, no, Belen's outfit is not included.

Now that we have reached the 72nd edition, we can admit it: nobody watches Sanremo for the music. Every year Italy glues itself to the screen as in an ancient collective ritual just to comment and, above all, criticize every detail and person that appears on the Ariston stage. Most of this chat is focused on the outfits of hosts, singers and guests. In so many episodes collected, there are a lot of looks that have become iconic. Who doesn't remember Loredana Bertè in the 80s with a fake baby bump or Belen Rodriguez in Fausto Puglisi with a crotch-high split showing her butterfly tattoo? Everyone has their favorite fashion moment. There are those who still applaud the Givenchy by Riccardo Tisci models chosen by Maria De Filippi; those who dream of wearing the fluffy Valentino FW20 Couture chosen by Veronica of La Rappresentante di Lista and those who cannot forget the beauty of Eva Herzigova in Versace.

G-club has selected 10 outfits from the history of Sanremo that we would still want to wear today

 

Mina (1961)

Everyone thought she was the obvious winner, but during the second night's performance her voice cracked and she only came fifth, vowing never to participate in Sanremo again. More than sixty years later, nobody remembers it, but Le mille bolle blu remains one of Mina's most popular songs. The gesture with her fingers that the singer made to make her lip quiver while pronouncing the word "blue" and the dress she wore remain unforgettable. Inspired by the title of the song, Rosetta Gussoni Reclari, her trusted seamstress, made her a white chiffon dress with a round collar and a blue polka-dot corolla skirt, tightened at the waist by a small belt and finished with a row of small buttons. The pattern? Of course, lots of blue bubbles. A creation that looks like it came out of Zooey Deschanel's wardrobe and is still perfect for all TikTok's girls, who are celebrating the return of the Twee style.

 

Nada (1969)

The 1969 Festival marks at least three great new entries in the competition: Lucio Battisti, Rita Pavone and Nada. The Tuscan singer is only 15 years old, talented and beautiful. She went on stage with a look that was typical of 1960s London: long, straight, loose hair, parted in the middle and a white, slightly flared mini-dress with sleeves covered in daisies, accessorized with a pair of white vinyl boots. That performance was enough for Ma che freddo fa to become a hit and for her to enter the history of Sanremo and of music.

 

Gigliola Cinquetti (1970)

The all over shine look is one of the big pattern trends of 2022. From Tom Ford to N°21, from Coperni to Marques Almeida, all the major brands have come up with their own versions of bling-bling garments, blending 1920s vibes. '60 e '80. Even the Sanremo Festival had its dose of glitter, one of the most successful outfits and still perfect today is the one chosen by Gigliola Cinquetti in 1970: a minidress covered in glittering sequins, worn with backcombed hair and dark grey eyeshadow applied all over the eyelid. Do you like it?

 

Claudia Mori (1970)

The revolutionary 1968 with its strikes and workers' protests was still very much in evidence when Adriano Celentano and his wife Claudia Mori took to the Sanremo stage with Chi non lavora non fa l'amore, which was immediately dubbed the "anti-strike song" or "scab song". At the first notes played by the orchestra, the "Molleggiato" interrupts the performance (twice) because he has forgotten the words. The result? The audience remained stuck to the screen and the couple won the Festival. It wasn't just Celentano's gag that caught the eye, but also the blinding beauty of Mori who, like an Anna Karina made in Italy, swayed with the fringes of her top, combined with a pair of cropped pants and boots. Hair backcombed with fringes and graphic eyeliner complete the seventies look.

 

Patty Pravo (1984)

Patty Pravo has changed her sound and image at every Sanremo. In 1984, however, she sported the most iconic outfit ever, coming down the theatre steps as a sort of futuristic geisha. The singer wore an elaborate hairstyle created by Marcello Casoni, a silver tunic in Oroton by Gianni Versace and a matching fan in her hands. Pravo told in an interview how the idea for the look was developed:

"For the occasion, I had Gianni Versace make me a dress, inspired by the Orient. At the time I was spending time with Japanese people, and I was already imagining the clothes I wanted, made out of metallic jersey. I was thinking of going to Paco Rabanne, but then fortunately I met Maurice Béjart, the choreographer. He had just worked on a ballet with Gianni Versace clothes and he told me: "Gianni has this fabric that I think is perfect for what you are looking for". Who wouldn't trust Béjart? I took a plane to Milan and went to see Versace in his atelier. The understanding was immediate, even with Donatella, a wonderful person. Gianni sat with me at a table and gave me his notebook, asking me to make sketches of what I wanted. I replied that they were very simple clothes, and I wrote down some sketches. [...] Gianni then took apart some clothes he had made for other clients, and with those pieces he created mine."

 

Madonna (1995)

Madonna was special guest at Sanremo twice: in 1995 to present Take a bow and in 1998 with Frozen. Both performances and outfits drew standing ovations, but our favourites are the ones from the 90s. For the 45th edition of the Festival, Lady Ciccone chose an outfit from the Versace Atelier SS95 collection. She arrived on stage on the arm of Baby Face, the producer of the album Bedtime Stories, in total lilac: a crystal-covered dress accessorized with a marabou stole. To complete the outfit, the same one she wore to the Oscars afterparty that year, she wore a platinum blonde bob with a semi-hairdress and sophisticated make-up with blood red lips.

 

Anna Oxa (1999)

Like Patty Pravo, Anna Oxa has a very versatile style. On the Ariston stage she debuted as a punk and even conducted the 1994 edition alongside Pippo Baudo, transforming herself into a sort of ethereal moon goddess in Versace. Her most famous outfit, however, is the one she won in 1999. All designed by Gucci by Tom Ford, it included a black top and vaguely country-style trousers, studded with crystals and small fringes, from which a black thong emerged. Even the make-up was super cool: bronze, extra glow and emphasized by very light highlights that illuminated her semi-twisted brown hair. The result? No one remembers the song (Senza Pietà), but everyone remembers Anna's look. 

 

Bianca Balti (2013)

Many models took part to Sanremo: from Elsa Martinelli to Megan Gale, from Inés Sastre to Laetitia Casta, from Valeria Mazza to Eva Herzigova (both in Versace) to Vittoria Ceretti in the 2021 edition. One of the last to enchant the public was Bianca Balti in 2013, wrapped in a series of lace dresses and maxi chandelier earrings by Dolce&Gabbana. She later revealed that she didn't remember that show with too much enthusiasm because of the pressure, but we do. Including the moment when she stumbled and fell, but immediately got back up with a smile. Chapeaux!

 

Levante (2020)

Levante has a great talent and sense of style, just follow her Instagram account or attend one of her live shows and you will see that she has a lot to offer. For her Sanremo debut, she opted for a series of pieces from Marco De Vincenzo's SS20 collection. Differing only in colour (pink, grey, teal and black) and other small details, each model consisted of a cropped top and a slim pencil skirt, both featuring a three-dimensional zig-zag texture. The hairstyle varied from night to night, going from loose, wavy hair to a high bun; while the focus of the make-up was always on fiery red lips.

 

Elodie (2021)

OK, Elodie is one of our favorites. She looked great when she performed at Sanremo 2020 in wet hair and Versace outfits, chosen with her stylist Ramona Tabita, but was even cooler the following year when she returned to the stage as co-host. On this occasion, she wore Versace and Giambattista Valli dresses and always looked perfect. Her top moment was when she performed a mash-up of her own songs with the sound of Madonna and Beyoncé, wearing a silver Oscar de la Renta mini dress with Jimmy Choo shoes and Bulgari jewellery. The make-up? Glittery smokey eyes and a high tail. JLo step aside!