There is an international event for young adult fandoms Keep an eye on the Obsessed Fest in Los Angeles
On June 27, the first dedicated fan event will take place in Los Angeles. Fandoms have never been as powerful as they are right now. This is proven by the launch of the first Obsessed Fest by Prime Video, a fully fan-focused event dedicated to viewers and their favorite series, set to take place on June 27 in Los Angeles, California. Titled “New Obsession: Unlocked,” the initiative sends a clear and powerful message to the entertainment industry, with the explicit goal of engaging the young adult audience, which is currently experiencing a golden era thanks in part to the platforms that host and amplify it.
@jennytuell14 I'M HYPED @Prime Video #obsessedfest #overcompensating #offcampus #thelovehypothesis #primevideo original sound - Jenny Tuell
Another clear signal is the way Obsessed Fest was announced: the first teaser trailer featured the most anticipated young adult titles on the streamer, from the upcoming Off Campus (arriving May 13 on Prime Video) to future releases like Every Year After and Maxton Hall S3. A long list also includes related titles such as Elle, Sterling Point, The Last Sunrise, The Love Hypothesis, The Devil’s Mouth, Drawn Together (Marfil), Your Fault: London, Perfectos Mentirosos, and Clashing Through the Snow. The event is tied to these titles and will feature meetings with authors and creators, as well as the talent bringing these stories to life, offering a moment of shared celebration and entertainment for a community that comes to life in the real world.
Obsessed Fest program, experiences and activities
Designed to host as many fans as possible, Obsessed Fest already has a packed program that includes exclusive screenings, often accompanied by the creators and casts of the featured titles. A central hub, the Main Stage, will host the official programming, including a welcome assembly, live sessions with talent, exclusive video content, and interactive moments. There will be a literary lounge called Book Club, designed to explore book adaptations in depth, along with signing sessions, live talks, and workshops, as well as shelves featuring a curated selection of novels. There will also be Content Creation spaces, film-set-style installations recreating iconic series locations where fans can shoot photos and videos. Finally, the event will include screenings, merchandising areas, and food courts, with movie marathons in dedicated rooms and fan-only spaces designed to make the experience truly unique.
@kayladkitchens @Prime Video has announced #ObsessedFest ! Tickets are currently still available as of the making of this! You can find the link in Prime's stories! RUN! @Off Campus @The Love Hypothesis @Amazon @Amazon MGM Studios . . . #obsessionisinsession #fyp #booktok #offcampus Lose My Breath x Teen Spirit - ALTÉGO
Prime Book Club and the cultural impact of streaming
Also worth noting is the Prime Book Club, a program launching directly from Obsessed Fest and presented by Prime Video in collaboration with Amazon MGM Studios. The Prime Book Club will act as a hub for reading recommendations, offer behind-the-scenes content, live experiences, and a strong focus on social storytelling, already supported by its own account (@PrimeBookClub). Thanks to the BookToker community, it becomes a key tool for discovering new entertainment content. The launch of Obsessed Fest is a significant indicator in the film industry, and especially in the world of TV series dominating the global landscape, so influential that it has led to the creation of an event likely to welcome a massive number of fans, marking another step in the cultural dominance of the young adult ecosystem.