The Made in Italy beach towels you must have now

Dry your skin after a dip in salt water or after lying in warm sand. The beach towel is the star of our holidays. Not only as an accessory matched to the bikini, but as a practical necessity.

Swimsuit, flip-flops (we found the coolest models from sustainable Italian brands), sunglasses, sunscreen and prepare the beach bag, in which the beach towel cannot be missing. Whether in soft 100% organic cotton or ultra-light microfibre, there's a Made in Italy beach towel for every budget and occasion.

The trendiest beach towels are in soft shades of pink, blue or yellow. Even better if they are striped, a la marinière. Made in Italy means a strong link with the country's industrial tradition, as beach towels are a product that often originates as a retail collection of textile companies.

Here are the best brands of Made in Italy beach towels for this summer.

Dalfilo

Dalfilo is a project to help textile artisans recover from the Covid crisis and aims to produce household linen of the same quality as hotel linen. These beach towels already adorn Italian beaches. Production takes place in Bergamo and is based on artisanal techniques that complement the digital process.

Rifò

Rifò is a very Italian brand that produces garments and accessories from recycled and recyclable textile fibres. In particular, the beach towels are made from 100% cotton, with more than half of the fibres regenerated. The history of the brand is linked to the city of Prato, the production site, from which the name is also derived, a term from the Tuscan dialect.

Tezuk

Tezuk bikinis are the most  sparkly e glamours beach look: this is reflected in the bright and colourful beach towels with the iconic fuchsia heart in the middle. The brand is synonymous with Emilia Romagna with its concept stores in Milano Marittima and Bologna and is also sold in other boutiques in the rest of Italy and online.

Colombo Milano 1911

The accessories brand comes from Manifattura Colombo Trecate, a historic textile company in Lombardy. Their organic cotton beach towels are affordable and can be customised on the website with your name or initials.

F**K

Fun prints and bold colours for beach towels from F**K, a well-known Italian swimwear brand that offers the same designs for both bikinis and towels. For a perfect match. The brand, which was the brainchild of Francesco Giorgio 30 years ago, is sold in more than 950 shops and has its shops in all the trendy seaside locations in Italy.