Revenge eyeliner is the eye makeup trend reminding us to dare A makeup inspiration celebrating a new kind of femininity
One of the most fascinating aspects of makeup lies in its ability to bring our many personalities to life. With strategic dustings of rosy blush, for example, we can experiment with a cherry blossom makeup look that instantly makes us appear romantic and ethereal. Meanwhile, if we want to indulge in the nostalgia of a past we never actually lived through, all it takes is a bold lip combo that immediately recalls our favorite ’90s supermodels. In an increasingly fluid dialogue between self-perception, evolution, and coolness, revenge eyeliner enters the scene: a magnetic eye makeup look ready to win over every aspiring it-girl.
Makeup trends 2026: the allure of revenge eyeliner
Clearly inspired by the 1960s, revenge eyeliner is undoubtedly the trendiest eye makeup look of the moment. Sharp and seductive by definition, it has made a contemporary comeback thanks to Maddy Perez’s new look in the third season of Euphoria, which established it as her signature beauty trait from the very first episode. Unsurprisingly, according to the latest data from Klarna, the global digital bank and flexible payment solutions provider, sales of black eyeliner increased by an impressive +537% when comparing the period from January 1 to April 20, 2025, with the same period in 2026. This confirms the appeal and iconic status of a feline-inspired makeup look that tells the story of a determined, mature, and more self-aware femininity than ever before.
How to create a revenge eyeliner look: steps and products
From a structural point of view, this bold eye makeup focuses on a double stroke of eyeliner or black pencil that frames the eyes with a generous dose of sexiness. If you want to recreate it, start by defining the upper lash line using eyeliner or a black pencil, making sure to finish with an upward flick. Repeat the same process on the lower lash line, connecting the two eyeliner strokes in parallel. In this area, however, remember to set the product with a veil of matching eyeshadow to ensure longer-lasting color. Finally, enhance the eyes by applying a matte white pencil under the eyes to create the illusion of a wider gaze.
Small tips to complete the look
If you want to enrich your revenge eyeliner makeup with additional Maddy-inspired details, all you need to do is follow a few simple tricks. Once the eye makeup is complete, you can further emphasize the gaze with a tinted brow gel and a volumizing mascara with a latex-lashes effect. As for the base, nothing could be easier than opting for a more or less pronounced contour to sculpt the face and add depth. Finally, the coup de théâtre not to be underestimated: a nude brown lip look to add the perfect modern mob-wife vibe.