Suite 909: the new fragrance from Réservation A perfume that tells the story of a hotel room you don't want to leave anymore

There are fragrances that feel like they’re telling a story, and Suite 909 by Réservation is exactly that: a golden sunset in Los Angeles, heavy curtains softening the light, skin and wood warming in the air. It’s not just a perfume, but a memory you carry with you — like one of those hotel rooms you never want to check out from.

Réservation Fragrance: a grand olfactory hotel

Réservation was founded by Pietro Ruffini and Francesco Ragazzi, who envisioned a brand capable of turning perfume into a unique experience. The concept is that of an immaterial hotel, with rooms that capture emotions and private moments, each associated with a fragrance designed to bring back those memories. Inspired by Italian elegance, French savoir-faire, and Californian freedom, Réservation bears the signature of master perfumer Yann Vasnier.

Suite 909: the dreamer’s room

Suite 909 is the latest creation by Réservation. The opening is vibrant, with a blend of black and pink pepper lifted by the sparkling notes of juniper and lemon. The heart warms up with cedar, patchouli, and suede, evoking skin and fine materials imagined inside Suite 909. The base unfolds with Akigalawood, Georgywood, and musky amber. As the brand describes it, Suite 909 is a tribute to sun-soaked California: woods and suede warmed by the sun, the desert breeze and the hum of the city reaching inside, despite the closed doors. More than just a fragrance, it’s an imaginary escape for dreamers who never want to wake up.