Egyptian Magic, a real "all purpose skin cream"

It is from this story that the idea of Egyptian Magic came to life in 1991: a multi-use cream composed of only six natural ingredients, just as it happened in Ancient Egypt. This product quickly became a cult, loved by both beauty specialists and celebrities for three main reasons: its 100% natural formulation, the glow effect it leaves on the skin and its multiple uses contained in a single jar.

This magical cream is free of alcohol, parabens and synthetic fragrances, but above all it is cruelty-free. The protagonists of Egyptian Magic are only six and all natural: olive oil, beeswax, honey, pollen, pappa reale and propolis. Thanks to this formulation, the cream is rich in excellent antioxidant properties, thanks to the presence of olive oil; and moisturizing properties, in fact it has the ability to retain water inside the skin, slowing down the skin's natural dehydration process; finally soothing and antibacterial properties, thanks to the presence of honey.

The texture of the cream is very dense, excellent to use during the colder seasons like winter, but also perfect for a no-make-up summer look, thanks to its natural shine. The most interesting part of the Egytpian Magic are its different uses because, as its claim says, it is an "All Purpose Skin Cream".

1. FACE CREAM

Egyptian Magic was designed to be a face cream to be used especially in the evening, thanks to its very dense texture. The glow effect it leaves on the skin also makes it suitable for summer for no-makeup looks or for a dolphin-skin effect.

2. EYE CONTOUR

Egyptian Magic is a perfect eye contour, thanks to its density and its brightness.

3. LIP BALM

This multi-use cream is excellent as a lip balm, in fact it manages both to moisturize the lips and to give a glossy appearance. In addition, the 7.5ml mini-size is perfect to keep in your bag to always have it with you.

4. HAND CREAM

Between cracked skin, freezing cold and the massive use of sanitizing gels, Egyptian Magic is ideal for moisturizing and protecting hands during the winter season.

5. BODY LOTION

One of its most frequent uses is certainly as a body butter. Val Garland, famous makeup artist, confessed that one of her secrets for the looks of the fashion shows is precisely the Egyptian Magic: not only to illuminate the face, but above all to make the bodies of the models shine, giving a touch of natural glow. It can also be used as an after-shave cream, thanks to its soothing properties.

6. HAIR-CARE

Egyptian Magic is often used as a hair mask or as a nourishing conditioner, thanks to its buttery texture.

7. GLOSSY MAKE-UP 

Thanks to its illuminating properties, we can use the cream as if it were a glossy highlighter for our makeup. On the eyes, on the cheeks or even as a finish on the lips.